The challenges we face are global — and we address them through industry-wide knowledge sharing and strategic action. SGA meetups, member gatherings and panels bring together industry experts, members, and key stakeholders to share best practices and align on priorities.
SGA meetups bring together experts from across the industry and beyond to exchange insights, share knowledge, and explore best practices in emission reduction, sustainability compliance, and effective sustainable communication.
To empower the entire industry to decarbonize and reduce compliance costs, we make recordings of our past meetups publicly available, supporting open access to knowledge and best practices.
This meetup brings the comms/PR experts of the games industry together to discuss transparent communication vs. greenwashing and disseminate best practices for the industry.
Together we will explore the narrow but important line between greenwashing and transparent communication and campaigns.
Celia Zimmermann, Head of Player Experience at SYBO, kicks off the meetup with examples of “green” campaigns within the games industry, open questions, and grey zones.
After her opening, Niklas Kaskeala, Founding Partner of The Activist Agency, Founder of Protect Our Winters Finland, Chairman Pro Vege Finland and Chairman Compensate Foundation, will give us an insight into his work and demonstrate the difference between meaningful campaigns and greenwashing.
Thursday, 19th of June at 1pm – 2pm CEST, online on zoom
Digital advertising is an essential part of the games industry, as a revenue stream for F2P games, to a major channel for connecting with and acquiring new players. To date, the primary method of measuring the GHG impact of these activities has been spend-based, relying on estimates based on dollar values, and enabling precious little control over emissions and no transparency over the underlying activity for decision making.
At this meetup, we will hear from Andrea Carrera, Senior Manager, Reporting Extra-Financier RSE for Ubisoft, and Anthony Falco, Global Media Sustainability Director at Ad Net Zero and former Chief Production Officer of the creative agency adam&eveDDB.
Discussion will be facilitated by SGA Research and Standard Lead Dr. Ben Abraham, who will explain the SGA’s plans to ensure the GMSF digital channel methodology can be easily integrated into games businesses’ disclosures, via the SGA Standard.
Thursday, 26th of June at 11am – 12pm CEST, online on zoom
Climate change has arrived. Companies that expect to be around for the long haul are now thinking about how to prepare for these challenges in the years ahead. Leading the way at this has been the team at CD PROJEKT, with the most recent sustainability report filled with detailed analysis about the climate risks their organisation is likely to face.
In this session, we will hear from CD PROJEKT Sustainability Reporting Expert Joanna Sienkiewicz-Kozyrska about the climate risk analysis in most recent report. We will hear about the use of climate scenarios to identify physical and transition risks facing the business, what they learnt about CDPR’s climate risk, and what they’re doing right now to minimise those impacts. After Joanna’s presentation, Ieva Kovarskyte the Legal Director at Remedy Entertainment Plc and Dr. Ben Abraham Research and Standard Lead at SGA will have a conversation about these evolving best practices for climate risk analysis in the games industry, and what lessons can be applied immediately.
This meetup was recently held online.
